Friday, January 29, 2010

8 Ways to Make Yourself More Marketable

By: Margaret Steen

The economy is shaky -- and it may feel like your job is, too.
Whether you're already job hunting or believe you may need to soon, there are steps you can take to make yourself more attractive to potential employers. Here are eight tips from the experts on increasing your marketability:

* Use your name as your brand, especially in email. Don't confuse potential employers by using your maiden name on your resume and your married name in your email. And the nickname your friends find funny may not look professional.

"Manager jobs don't go to people with cute email addresses," said Marianne Adoradio, a recruiter and career counselor.

* Meet an employer's need. Employers "want a round peg for the round hole," said Kathryn Ullrich, a career expert and executive recruiter.

You may want to stretch yourself by trying a job you've never done before, but there's not much in that for the employer. Any time you apply for a job, make sure you can tell a story about your career that shows why you would be the best person for the job. "It's really about what the employer is looking for," Ullrich said.

* Maintain a smart online profile. "All that stupid stuff you put on Facebook -- take it off," said Richard Phillips, owner of Advantage Career Solutions. At the same time, find industry blogs and forums and start contributing comments.

* Ask for help. "Ask everyone for one thing they would suggest you do if they were in your shoes," Adoradio said. "It seems to reveal things that you wouldn't have thought to ask."

* Become active in a professional association. This means doing more than paying dues and showing up for meetings. Find a way to help: For example, perhaps you can organize expert speakers in your field to be on a panel. It will boost your resume, build you self-esteem and give you valuable connections. "You're building up relationships with people who are going to hire you," Ullrich said.

* Take a class or get a certificate. This is especially helpful if it teaches you a skill -- new technology that's being used in your field, for example -- that you don't already have.

* Take on a new project at work. It should be "something that lets you add something new to your resume," Phillips said. "Think in terms of the resume that you're going to be writing. What do you want to have on there that isn't on there now?"

* Be flexible. You may not want to commute more than 10 miles, but being willing to bend a bit will open up more opportunities. It will also make you a more attractive candidate because it signals to employers that you're able to handle change.

Ten Tips to Boost Your Interview Skills

By Carole Martin, Monster Contributing Writer
from Monster.com

Even the smartest and most qualified job seekers need to prepare for job interviews. Why, you ask? Interviewing is a learned skill, and there are no second chances to make a great first impression. So study these 10 strategies to enhance your interview skills.

Practice Good Nonverbal Communication

It's about demonstrating confidence: standing straight, making eye contact and connecting with a good, firm handshake. That first nonverbal impression can be a great beginning -- or quick ending -- to your interview.

Dress for the Job or Company

Today's casual dress codes do not give you permission to dress as "they" do when you interview. It is important to look professional and well-groomed. Whether you wear a suit or something less formal depends on the company culture and the position you are seeking. If possible, call to find out about the company dress code before the interview.

Listen

From the very beginning of the interview, your interviewer is giving you information, either directly or indirectly. If you are not hearing it, you are missing a major opportunity. Good communication skills include listening and letting the person know you heard what was said. Observe your interviewer, and match that style and pace.

Don't Talk Too Much

Telling the interviewer more than he needs to know could be a fatal mistake. When you have not prepared ahead of time, you may tend to ramble, sometimes talking yourself right out of the job. Prepare for the interview by reading through the job posting, matching your skills with the position's requirements and relating only that information.

Don't Be Too Familiar

The interview is a professional meeting to talk business. This is not about making a new friend. Your level of familiarity should mimic the interviewer's demeanor. It is important to bring energy and enthusiasm to the interview and to ask questions, but do not overstep your place as a candidate looking for a job.

Use Appropriate Language

It's a given that you should use professional language during the interview. Be aware of any inappropriate slang words or references to age, race, religion, politics or sexual orientation -- these topics could send you out the door very quickly.

Don't Be Cocky

Attitude plays a key role in your interview success. There is a fine balance between confidence, professionalism and modesty. Even if you're putting on a performance to demonstrate your ability, overconfidence is as bad, if not worse, as being too reserved.

Take Care to Answer the Questions

When an interviewer asks for an example of a time when you did something, he is seeking a sample of your past behavior. If you fail to relate a specific example, you not only don't answer the question, but you also miss an opportunity to prove your ability and talk about your skills.

Ask Questions

When asked if they have any questions, most candidates answer, "No." Wrong answer. Part of knowing how to interview is being ready to ask questions to demonstrate an interest in what goes on in the company. Asking questions also gives you the opportunity to find out if this is the right place for you. The best questions come from listening to what you're asked during the interview and asking for additional information.

Don't Appear Desperate

When you interview with the "please, please hire me" approach, you appear desperate and less confident. Maintain the three C's during the interview: cool, calm and confident. You know you can do the job; make sure the interviewer believes you can, too.

Friday, January 22, 2010

Overqualified? 6 Tips to Shed the Label

Larry Buhl, for Yahoo! HotJobs

In a tight job market midcareer professionals often consider openings that are less lucrative and less prestigious than their last job. Sometimes employers are glad to hire seasoned workers at a bargain, but others dismiss the candidate as "overqualified."

What's behind the overqualified label is an employer's fear that if you're hired, you'll be searching for a better job before you learn where the restrooms are. But if you really want the job, there are ways of countering the perception that you're too good for it.

1. Re-read the job description.

Just because you earned more and had more responsibility in the past doesn't mean you're overqualified for this job. If you meet or exceed every criterion, consider yourself highly qualified. On the other hand, if you don't meet all the requirements -- you would be using a new technology you've never heard of, for example -- you may actually be underqualified.

"Too many job seekers think, 'If I can do this big thing, then surely I can do those smaller things,'" says Laura DeCarlo of Career Directors International. "Maybe they can do them, but it will be a tougher sell."

2. Fine-tune your resume.

"A resume is not a document set in stone," says John M. O'Connor, president of Career Pro, Inc. "You should always rewrite your resume to fit that particular job, and that may mean taking down the tone a notch and emphasizing exactly the skills needed in the new job." To tune your resume and cover letter, also consider the company culture and include relevant words, phrases, and technologies, O'Connor adds.

3. Don't lie about your history.

It's true that some screeners go right to the salary in order to weed out the "too expensive" candidates. If you were an executive earning six figures, don't say you were a junior accountant earning $40K. Then again, unless you're filling out an online form that requires your salary history, a sin of omission just to get in the door is fine.

Experts recommend addressing salary in a cover letter or interview by giving a wide range of income you would consider, or by saying you assume the company will pay competitive salary for the job.

"You want to steer the conversation to the tasks of the job and your history of longevity in other companies and away from dollar figures," Barbara Safani, president of Career Solvers, recommends. "If you can explain how previous lateral moves benefited you, that can diffuse their fear you'll be looking for a higher-paying job."

4. Check your sense of entitlement at the door.

Are you miffed at applying for a job "beneath" your abilities or ticked at defending a career that began when the interviewer was in diapers? Those attitudes won't do you any favors.

"People read energy and attitude," O'Connor says. One way to turn around your negative attitude and impress the interviewer at the same time, O'Connor recommends, is to come prepared with incisive questions about the job duties and the company. "Show you are in touch and engaged and understand their needs."

5. Clearly explain why the job will be good for you.

"If you hire me now, I won't lose my house" may be true, but it won't impress an interviewer. Have good reasons why it would benefit you personally and professionally. "If the position is in your area of passion, say so," DeCarlo advises. "You can make the case that even though you had a management job, for example, you want to move away from management. If the job is a good career fit, the employer will be much more impressed."

6. Make circumstantial evidence work for you.

Remember, the employer is looking for a good "fit," and that means cultural and personal fit in addition to hard skills. Do you have volunteer experience or community commitments that would interest a hiring manager at a "young, hip" company? Emphasize them.

Likewise, your network can speak volumes for your ability to fit in. But make sure those contacts are recent, O'Connor says. Referrals from people who haven't seen you in 20 years could give the impression your most productive days are behind you.

What about the age issue? Career coaches admit age discrimination exists, but it may not be as widespread as seasoned job seekers like to believe. An updated wardrobe, newer hairstyle, or current cultural references could hedge against ageism, or they could make you look silly. Experts agree that the best way to impress a hiring manager is showing how well you understand their immediate problem and how you're the solution.

That's true for job seekers at any stage of their careers.

Friday, January 15, 2010

6 Secrets to Successful Schmoozing

by Larry Buhl

You're probably familiar with the necessity of networking in advancing your career. But how well you network often depends on how well you schmooze.
Successful schmoozing isn't glad-handing or insincere sucking up -- although expressing sincere admiration can be an important schmooze tactic. Instead, it's the grease that starts the wheels of networking, according to Susan RoAne, author of "How to Work a Room."

"Schmoozing is nothing more than making casual, easygoing conversation with strangers," RoAne tells Yahoo! HotJobs. "Networking is the art of the follow-up. When you have the schmoozing down, your networking can be effective."

But starting a casual conversation with a stranger -- especially when that stranger has the power to boost your career -- can be nerve-wracking for even the most outgoing people.

Experts have some recommendations for making business schmoozing natural, enjoyable, and effortless (or at least appear that way):

1. Investigate.

Find out who in your profession or related profession could be good to know, and learn more about them. A good start is to find out if they have an online presence, such as social and professional networking sites, according to Barbara Safani, career advisor and author of "Happy About My Resume."

"If you know they're going to be attending a professional event, find a way to attend. And if you learn that person shares an interest with you, say, a love of a sports team or hobby, that's great knowledge you can use to start a conversation."

2. Go beyond the usual suspects.

Plenty of professionals want to meet the CEO, CIO, or C-whoever-can-help. But often those people are deluged with requests, are harder to approach, and may be too high up to advance your career.

John O'Connor, president of Career Pro, Inc., recommends schmoozing administrative assistants. "They're the gatekeepers in most businesses and may have valuable information on the inner workings of the organization. But you always want to project professionalism and good etiquette when schmoozing administrative assistants."

3. Schmooze well before you need something.

If you want the other person to set you up with a job or a new business after a two-minute conversation, set your sights lower. "You don't want to look desperate," says Laura DeCarlo, career coach and author of "Job Search Bloopers."

"Schmoozing should be a warm-up, establishing contact and making the person feel comfortable with you long before you ask for something." DeCarlo adds that the time between initial schmooze and asking for what you really want could be up to six months.

4. Prepare a short self-introduction.

Forget the 15-second "elevator speech" you've heard about, RoAne says. "In less than nine seconds you should give the benefit of what you do, but not the title. If you say something like 'I make sure people have a roof over their heads,' it will arouse curiosity and encourage them to ask a question." It's also a good idea to link your self-introduction to the event, RoAne adds.

5. Focus on the other person.

Studies show that when you ask people questions about themselves, they come away from the conversation with a more favorable impression of you. Then again, don't play 20 questions. If they aren't interested in engaging at all, have a polite exit strategy and move on. And remember, if you are uncomfortable talking with strangers, your new contact may be just as uncomfortable.

6. Stoke the ego, but don't suck up.

It's a fine line between expressing admiration and being obsequious. If you want to give a compliment, whether it's on someone's shoes or their recently published article, try to be genuine and don't gush. If you're not sure how to use flattery well, practice with a friend who can give you feedback.

Good schmoozing opens the possibility of future contact. If a conversation goes well, ask for a business card. If the other person doesn't want to be contacted, don't take it personally. If they provide their information, send a quick, conversational email two days later to remind them about your conversation, RoAne says.

"Then you can ask politely for a small favor," she adds. "You can say, 'I've been interested in learning more about X, and I would love to hear from you if you have some ideas.' A request like that is not big enough to put them on the defensive."

Tuesday, January 12, 2010

Life science, biotech and medical technology industries are emerging.

Metro Orlando Economic Development Commission

Orlando has made a $2 billion investment in life sciences in the region thanks to several recent announcements and projects that include: The Burnham Institute for Medical Research’s new East Coast operations in Orlando; the University of Central Florida’s new medical school and health care campus; Florida Hospital’s new Nicholson Center for Surgical Advancement (training facility on minimally invasive surgical techniques for surgeons from across the globe) as well as their new Global Robotics Institute; and leading R&D work coming out of UCF that includes an anthrax vaccine generated through the genetic engineering of tobacco plants, stem cells used from bone marrow to help treat Alzheimer’s and a protein to stop tumor cells from spreading. Because two of the top-ranked hospitals in the nation (Florida Hospital and Orlando Health) are located in Metro Orlando, the region is quickly becoming a global medical destination. The area is also home to the headquarters of several national pharmaceutical distributors and has a healthy number of medical technology companies that manufacture products that deal with tendon repair, spinal implants, bladder control and more as well as a company using cord blood to help save lives. A group of community leaders dedicated to accelerating life science in Central Florida has been dubbed bioOrlando and is actively pursuing initiatives that further grow this fast-emerging industry sector.

Friday, January 8, 2010

The 30 skills every IT person should have

By Richard Casselberry

On MSN the other day, I noticed an article called "75 skills every man should master." It included some skills I have and some I don't. For example, I can tie a knot and hammer a nail, but frankly I can't recite a poem from memory, and bow ties still confuse me.

It was an interesting read and made me realize I could be more well-rounded than I am. To be honest, we all could be.

So in the spirit of personal growth, I developed a list of skills every IT person should have.

1. Be able to fix basic PC issues. These can be how to map a printer, back up files, or add a network card. You don't need to be an expert and understand how to overclock a CPU or hack the registry, but if you work in IT, people expect you to be able to do some things.

2. Work the help desk. Everyone, from the CIO to the senior architect, should be able to sit down at the help desk and answer the phones. Not only will you gain a new appreciation for the folks on the phones, but you will also teach them more about your process and avoid escalations in the future.

3. Do public speaking. At least once, you should present a topic to your peers. It can be as simple as a five-minute tutorial on how IM works, but being able to explain something and being comfortable enough to talk in front of a crowd is a skill you need to have. If you are nervous, partner with someone who is good at it, or do a roundtable. This way, if you get flustered, someone is there to cover for you.

4. Train someone. The best way to learn is to teach.

5. Listen more than you speak. I very rarely say something I didn't already know, but I often hear other people say things and think, "Darn, I wish I knew that last week."

6. Know basic networking. Whether you are a network engineer, a help desk technician, a business analyst, or a system administrator, you need to understand how networks work and simple troubleshooting. You should understand DNS and how to check it, as well as how to ping and trace-route machines.

7. Know basic system administration. Understand file permissions, access levels, and why machines talk to the domain controllers. You don't need to be an expert, but knowing the basics will avoid many headaches down the road.

8. Know how to take a network trace. Everyone in IT should be able to fire up wireshark, netmon, snoop, or some basic network capturing tool. You don't need to understand everything in it, but you should be able to capture it to send to a network engineer to examine.

9. Know the difference between latency and bandwidth. Latency is the amount of time to get a packet back and forth; bandwidth is the maximum amount of data a link can carry. They are related, but different. A link with high-bandwidth utilization can cause latency to go higher, but if the link isn't full, adding more bandwidth can't reduce latency.

10. Script. Everyone should be able to throw a script together to get quick results. That doesn't mean you're a programmer. Real programmers put in error messages, look for abnormal behavior, and document. You don't need to do that, but you should be able to put something together to remove lines, send e-mail, or copy files.

11. Back up. Before you do anything, for your own sake, back it up.

12. Test backups. If you haven't tested restoring it, it isn't really there. Trust me.

13. Document. None of the rest of us wants to have to figure out what you did. Write it down and put it in a location everyone can find. Even if it's obvious what you did or why you did it, write it down.

14. Read "The Cuckoo's Egg." I don't get a cut from Cliff Stoll (the author), but this is probably the best security book there is -- not because it is so technical, but because it isn't.

15. Work all night on a team project. No one likes to do this, but it's part of IT. Working through a hell project that requires an all-nighter to resolve stinks, but it builds very useful camaraderie by the time it is done.

16. Run cable. It looks easy, but it isn't. Plus, you will understand why installing a new server doesn't really take five minutes -- unless, of course, you just plug in both ends and let the cable fall all over the place. Don't do that -- do it right. Label all the cables (yes, both ends), and dress them nice and neat. This will save time when there's a problem because you'll be able to see what goes where.

17. You should know some energy rules of thumb. For example: A device consuming 3.5kW of electricity requires a ton of cooling to compensate for the heat. And I really do mean a ton, not merely "a lot." Note that 3.5kW is roughly what 15 to 20 fairly new 1U and 2U servers consume. One ton of cooling requires three 10-inch-round ducts to handle the air; 30 tons of air requires a duct measuring 80 by 20 inches. Thirty tons of air is a considerable amount.

18. Manage at least one project. This way, the next time the project manager asks you for a status, you'll understand why. Ideally, you will have already sent the status report because you knew it would be asked for.

19. Understand operating costs versus capital projects. Operating costs are the costs to run the business. Capital equipment is made of assets that can have their cost spread over a time period -- say, 36 months. Operating costs are sometimes better, sometimes worse. Know which one is better -- it can make a difference between a yes and no.

20. Learn the business processes. Being able to spot improvements in the way the business is run is a great technique for gaining points. You don't need to use fancy tools; just asking a few questions and using common sense will serve you well.

21. Don't be afraid to debate something you know is wrong. But also know when to stop arguing. It's a fine line between having a good idea and being a pain in the ass.

22. If you have to go to your boss with a problem, make sure you have at least one solution.

23. There is no such thing as a dumb question, so ask it ... once. Then write down the answer so that you don't have to ask it again. If you ask the same person the same question more than twice, you're an idiot (in their eyes).

24. Even if it takes you twice as long to figure something out on your own versus asking someone else, take the time to do it yourself. You'll remember it longer. If it takes more than twice as long, ask.

25. Learn how to speak without using acronyms.

26. IT managers: Listen to your people. They know more than you. If not, get rid of them and hire smarter people. If you think you are the smartest one, resign.

27. IT managers: If you know the answer, ask the right questions for someone else to get the solution; don't just give the answer. This is hard when you know what will bring the system back up quickly and everyone in the company is waiting for it, but it will pay off in the long run. After all, you won't always be available.

28. IT managers: The first time someone does something wrong, it's not a mistake -- it's a learning experience. The next time, though, give them hell. And remember: Every day is a chance for an employee to learn something else. Make sure they learn something valuable versus learning there's a better job out there.

29. IT managers: Always give people more work than you think they can handle. People will say you are unrealistic, but everyone needs something to complain about anyway, so make it easy. Plus, there's nothing worse than looking at the clock at 2 p.m. and thinking, "I've got nothing to do, but can't leave." This way, your employees won't have that dilemma.

30. IT managers: Square pegs go in square holes. If someone works well in a team but not so effectively on their own, keep them as part of a team.

Thursday, January 7, 2010

10 questions you MUST ask yourself to maximize your Career Potential in 2010.

By: Roger Lear

Happy New Year to all of you! If you are like most people you would like to maximize your career potential. While that sounds obvious, it is much harder to understand how this is accomplished. In addition, it can be very tricky to change directions due to family obligations, the costs of additional education and a change in your standard of living.

Are you maximizing your career? What does this mean? It is different for everyone but it all should end up with one common idea which I term common sense. When you get up in the morning, are you excited to go to work, are you challenged, growing and making the kind of money you are worth? The person who paints houses may have maximized their career as much as a top software sales person who travels 80% of the time and loves the situation. Career maximization is unique to each person but it should be custom fit to your career desires.

I have 10 questions you must ask yourself about your career to help begin the process of maximizing your career. Be honest in your assessment.

1. Do you like the industry that you work in currently?
2. Do you have a passion for your job/career path?
3. Can you adapt quickly to new technology?
4. Do you standout in your current job? Are you the "go to" person?
5. Do you understand the skill sets needed to maximize your current career path?
6. Will your current skill sets get you promoted at your company?
7. Will your career path support your financial goals?
8. Are you proud and excited to tell people what you do for a living?
9. Have you talked to people in your career path that have been very successful to find out how they did it?
10. Do you understand the exact education you may need to change careers?

Only you know how you feel about your current situation whether you are working or looking for a job. You, and only you, can control what you do for a living. Your career success is directly related to your motivation and the passion it takes to make it happen. If you want to be a successful underwriter in an insurance company, do you understand what skills are needed, where to get them and how to use them on the job to be the "go to" person? If you want to be a General Manager of a hotel, have you spoke to a few GM's about how they made it? If you want to be a radiologist, have you talked to some schools about how this can happen?

No matter where you are in your career, you can change it to fit you and your situation. While this can be time consuming and may include an investment into additional education, your future will pay you back many times over! My hope for you in 2010 is that you answer those ten questions with a resounding "YES!".